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Back to Blockchain Innovation Lab

Blockchain Strategy

Blockchain goes beyond being just a technological innovation; it emerges as a dynamic catalyst reshaping trust and transparency across various sectors. To maximize its potential, organizations must cultivate a strategic vision that ensures a tangible and substantial impact on business and delivers significant real-world benefits.

Our approach

Successful blockchain integration involves not only technical proficiency but also strategic vision. It necessitates the ability to identify use cases where blockchain can deliver tangible benefits, whether it's streamlining supply chains, enhancing trust in financial transactions, or enabling new forms of digital identity. It also involves assessing the feasibility of implementation, considering factors like scalability, regulatory compliance, and interoperability with existing systems.

Key Business Benefits


Maximizing ROI

An effective strategy process helps identify the most promising use cases for blockchain within the organization. This enables the allocation of resources to projects with the highest potential return on investment (ROI), ensuring that blockchain initiatives align with the organization's strategic objectives.


Risk Mitigation

Blockchain strategy involves assessing the risks associated with implementation, including technical, regulatory, and operational challenges. By addressing these risks proactively, organizations can minimize potential disruptions and financial losses.


Regulatory Compliance

Blockchain technology often operates in a complex regulatory environment. A well-thought-out strategy process includes compliance considerations, ensuring that the organization can navigate regulatory challenges and maintain legal and ethical standards.


Clear Vision & Direction

A well-defined blockchain strategy process provides a clear vision of how blockchain can be integrated into an organization's operations and overall business model. It outlines the objectives, goals, and desired outcomes, helping everyone understand the purpose and direction of blockchain adoption.


Business Alignment

Starting a blockchain strategy with a deep understanding of an organization's business goals and objectives is a foundational step that ensures the project's relevance, impact, and integration into the larger strategic vision. It guides every aspect of the strategy, from use case selection to resource allocation, leading to a more effective and purposeful blockchain implementation.


Resource Efficiency

A blockchain strategy acts as a roadmap for resource allocation. It ensures that financial, human, and technological resources are utilized efficiently and effectively. Without a strategy, resource allocation can become ad hoc and reactive, leading to budget overruns, staffing issues, and technology infrastructure challenges that can hinder the development process.

Data insights


According to a report published by “Markets and Markets”, the global blockchain market will grow from an estimated USD 7.4 billion in 2022 to USD 94.0 billion by 2027, at a compound annual growth rate (CAGR) of 66.2%.


A “World Economic Forum” survey suggested that more than 10% of global GDP will be stored on blockchain by 2027. This transition onto blockchain networks signifies a growing recognition of its potential to reshape the global economic landscape.


The use of blockchain technology to optimize the international supply chain has the potential to unlock a substantial 15% increase in global trade, significantly reducing trade barriers and fostering more efficient and secure cross-border transactions.

Client Reviews

“Impressive - that they are able to really understand the complexity of the business. It feels like we're working for the same purpose, and we are one team.” Zuzanna Gocol, Product Owner Avon Global

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